Small Business Big Marketing
Marketing Made Simple
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197 – How creating helpful marketing can change your life, with Melissa Maker from Clean My Space
When Melissa Maker started her upscale cleaning service, Clean My ...
When Melissa Maker started her upscale cleaning service, Clean My Space, in 2006, little did she know that a few years down the line, she’d be the leading purveyor of online content in the cleaning niche – and making a bucket load of cash from it to bo...
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196 – How to save 90% on labour costs using outsourcing (AKA off-shoring) with Mini Mover’s Mike O’Hanagan.
A self confessed “entrepreneur with ADD”, Mike O'Hagan has mastered ...
A self confessed “entrepreneur with ADD”, Mike O'Hagan has mastered the art of locating business opportunities and then giving consumers exactly what they want. With his own moving business, Mini Movers, business tours in Manila,
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195 – Does sex sell? 350,000 Instagram followers of frank body scrub think so.
In this week’s episode, I ask the age old question ...
In this week’s episode, I ask the age old question – Does sex sell? And you will probably be unsurprised to know that the answer is a resounding YES – at least, if your brand is relevant to the occasional flash of flesh.
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194 – AFL legend Warwick Capper talks business. No, seriously!
Warwick Capper was a legend of the Aussie footie field ...
Warwick Capper was a legend of the Aussie footie field in the 1980’s. And although Warwick is a massive character who might seem too wacky to have any kind of business head, you certainly can’t be stupid to keep your name on people’s lips for four deca...
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193 – A masterful lesson in how to successfully disrupt your industry with quantum physicist turned entrepreneur Dr. Elaine Saunders of Blamey Saunders hears.
It’s not every day that a successful quantum physicist decides ...
It’s not every day that a successful quantum physicist decides to pack it all in and launch an online hearing aid business, but that’s exactly what Dr. Elaine Saunders did. Not only is Blamey Saunders hears the only custom fitted online hearing aid bus...
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192 – TV star, David Reyne, shares his transition from the small screen to Real Estate.
Have you ever wondered what became of the television personalities ...
Have you ever wondered what became of the television personalities that you loved from the decades gone by? Well, if they were anything like David Reyne, host of Getaway, The Morning Show, and actor on The Flying Doctors,
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191 – Voice of Apple’s Siri, Karen Jacobsen, talks personal branding and how to overcome fear in business.
If somebody is the living embodiment of “Feel the fear ...
If somebody is the living embodiment of “Feel the fear and do it anyway” it's Karen Jacobsen. The voice of the world’s most famous text-to-speech recognition program, Apple's Siri and in-car navigation device TomTom,
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190 – A live Q&A full of small business marketing gold, from the Westpac Small Business Innovation Forum.
This extra special podcast episode is brought to you from ...
This extra special podcast episode is brought to you from the Westpac Business Innovation Forum, where I was not only joined by two of my favourite business owners but by a live audience! Podcast 190 sees the return of Miss Chu,
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189 – Insights in to success with gazillionaire business owner, Jayco’s Gerry Ryan.
Gerry Ryan is not just a business owner. He is ...
Gerry Ryan is not just a business owner. He is a bonafide *gazillionaire* who has successfully built the most successful caravan manufacturing company in Australia and New Zealand, Jayco - completely from scratch. On top of this,
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188 – This multi-million dollar business relies 100% on door to door sales, with BioSolar’s Leigh Storr.
At the age of 31, you’d be forgiven for thinking ...
At the age of 31, you’d be forgiven for thinking that Leigh Storr, the founder of a solar panel installation company, BioSolar, is just starting out in the world of entrepreneurship and small business. In fact,