Small Business Big Marketing
Marketing Made Simple
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#97 A Little Business Achieving Seriously Big Things (In Just 3-Years).
Imagine, if in the space of 3 years, you had ...
Imagine, if in the space of 3 years, you had a thriving business with a major retail presence, a major online presence, the #1 selling book in your industry, were about to launch a second book, had a major joint venture with your city's biggest public ...
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#96 Flight Centre founder, Geoff Harris, openly shares his business insights.
Geoff Harris is one of the original founders (and still ...
Geoff Harris is one of the original founders (and still current owners) of Flight Centre ... one of the world's largest travel agents. Certainly Australia's largest by a long shot. I shared a small part of this interview about 6-months ago.
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#95 How To Write A Book With #1 Small Business Author, Andrew Griffiths.
It's between you and your major competitor. You're both submitting ...
It's between you and your major competitor. You're both submitting on a big tender that, if you win it, will set your business up for a good 12-months. You're both comparable on price and service delivery, so there's not much in it and the client is ha...
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#94 VinoMofo – An In Your Face Brand That’s Kicking A**!
This is a story of how and why it's so ...
This is a story of how and why it's so damn important to build a brand and have the guts to stick to it through thick and thin. - In 2006, Andre Eikmeier started an online forum called Qwoff, a place where the average Joe could discuss wine without a...
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#93 Moneytribe Founder Talks About The Growth Of The Social Search Engine.
Dr. David Urpani (a doctor of Artificial Intelligence) co-founded iSelect ...
Dr. David Urpani (a doctor of Artificial Intelligence) co-founded iSelect - Australia's largest and most successful online insurance comparison portal ... turning it in to a multi-million dollar powerhouse. He is now on to his next venture,
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#92 Rip Curl founder, Bryan Singer on how to build a global surf brand.
Bryan Singer co-founded Rip Curl in the 1960s and today ...
Bryan Singer co-founded Rip Curl in the 1960s and today it's one of the worlds most iconic surf brands. In this revealing interview Bryan takes us deep inside the Rip Curl tent where he shares how he started the business, where the name came from,
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#91 Beechworth Bakery founder, Tom O’Toole, shares his very personal business journey.
Tom O'Toole is the larger than life founder of the ...
Tom O'Toole is the larger than life founder of the famous Beechworth Bakery chain. Not only is he the creator of some of the finest sweet and savory treats going around, he is also an incredibly inspiring small business owner who tells it like it is.
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#90 How To Create Killer Content With Small Business Author, Andrew Griffiths.
Andrew Griffiths is Australia's #1 small business author, with 11 ...
Andrew Griffiths is Australia's #1 small business author, with 11 books published in over 50 countries. Yes, he's prolific! His ability to create relevant, easy to understand and implement content laser-targeted at growing any small business is unmatch...
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#89 ‘The Voice’ – A Runaway Marketing Success Story.
In this week's episode I have a fireside chat with ...
In this week's episode I have a fireside chat with Adrian Swift, the Nine Network's Executive Producer of The Voice - one of the most successful TV shows Australia has ever seen. At the time of the interview they were getting 2.
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#88 A Million Dollar Business in 2.5 Years on $0 Marketing Budget.
Three years ago BlackMilk Clothing didn't exist. Then one day ...
Three years ago BlackMilk Clothing didn't exist. Then one day in 2009, James Lillis sold a pair of leggings for $10 that he'd stitched together around his kitchen table. The dream was launched. - Two and half years later BlackMilk Clothing is a multi-...